Episode 37
Discussion: How to Build a Community That People Want to Join
Josh, Jonathan, and Thomas discuss Monday’s interview with Jono Bacon about the importance of communities f0r brands and organizations. Their discussion includes what brands do this well, whether or not they have been able to provide help within a brand’s community, and how capitalize on strengths and minimizing weaknesses when developing a community. They also discuss why organizations may shy away from attempt to build community and why they might develop it for the wrong reasons.
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